CES - DAY 2 - Transcript - Hour 1, Segment 10

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David Lawrence: Is there some sort of branding or badging that goes onto products that are certified by the Alliance?

Frank Hanzlik: Absolutely, we tell people when you are looking for Wi-Fi products you are going out to Fry*s, to Best Buy, to CompUSA look for products that have the Wi-Fi certified logo on that.

David Lawrence: Now what is that looks like?

Frank Hanzlik: Basically it looks like it says Wi-Fi Certified and then there is series of indicators there that will tell you that those products will work together with other manufacturers.

David Lawrence: And obviously Wi-Fi has only been around for a few years, so it*s not like the underwriters laboratory logo that everybody recognizes. But it will be soon, it seems very few people are buying wired devices anymore, everybody is looking to Wi-Fi and Wireless Capabilities.

Frank Hanzlik: Absolutely we see people basically have embraced broadband and now they want to have it without all the hassles that go with wire, so that*s why we walk around the show here and we see Wi-Fi everywhere. We see very, very cool audio, video, applications all being able to be streamed wireless in your home, which gives you great flexibility in life.

David Lawrence: Right, now Wi-Fi itself is not depended on TCP/IP, isn*t that right?

Frank Hanzlik: Correct.

David Lawrence: Wi-Fi it*s a separate layer actually*

Frank Hanzlik: Right, it*s basically Wireless Ethernets, so basically something that is very very well known on the wired side will be that needed to have wireless several years ago.

David Lawrence: So if you want to do QoS or if you want to any sort of alternative to the current, you know standard of TCP/IP you can, over a wireless connection?

Frank Hanzlik: Yeah, absolutely.

David Lawrence: Which means if you are streaming films, if you are streaming audio, you can have that quality of service that you would necessarily have, if you have a lot of traffic going on in your network.

[Transcriptions provided by Datalyst]

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